Are Your Trade Show Leads Turning Into Sales?

Air Control Products

Digitally Reflecting Five Decades of Leadership

Where Technical Expertise Meets Modern Web Design

Air Control Products is Ohio’s trusted partner in commercial HVAC solutions, representing premier manufacturers and supporting complex projects across healthcare, education, industrial, and commercial markets. Family-owned since 1975, their reputation has been built on long-term relationships, technical expertise, and reliability in the field. But their previous website didn’t fully reflect the scale of their experience, the depth of their manufacturer partnerships, or the professionalism that sets them apart. Air Control Products partnered with Company 119 to create a modern digital presence that reinforces trust, supports sales conversations, and positions them clearly as an industry leader across Ohio.

Client

Air Control Products

Built On

WordPress

Services

Before
After

Before & After

Website Redesign

Making Complex Capabilities Easy to Understand

Clear Positioning for Manufacturers, Engineers, and Contractors

Air Control Products serves a highly technical audience—engineers, contractors, facility managers, and manufacturer partners who need clarity fast. The new website was structured to immediately communicate who they represent, the industries they serve, and the scale of their experience.

We developed a clean navigation system and purposeful page hierarchy that guides users to the information that matters most, whether they’re researching manufacturer lines, reviewing recent projects, or connecting with the right team member. The result is a site that supports credibility early in the sales process and reduces friction for high-intent visitors.

Showcasing the Manufacturers Behind the Reputation

A Digital Line Card Built for Trust and Visibility

Manufacturer relationships are the backbone of Air Control Products’ business. To support that, we built a dedicated manufacturers section featuring a digital line card that clearly presents their partners in a professional, organized way.

This approach makes it easy for engineers and contractors to quickly understand product offerings while reinforcing Air Control Products’ alignment with trusted, top-tier manufacturers. The site puts this information front and center, strengthening credibility at every touchpoint.

Turning Projects Into Proof

Projects, Team, and Scale—All Working Together

With decades in business and thousands of completed projects, Air Control Products needed more than a brochure-style site. We implemented a custom Projects post type to highlight real-world experience across industries, paired with a detailed Team directory that puts faces and expertise behind the name. Strategic stat placement reinforces scale and stability, including 50+ years in business, multiple Ohio locations, and thousands of projects completed. Together, these elements help prospective partners quickly answer a critical question: Can this team handle complex, long-term work? The site conveys the answer: Yes.

Thank you again to the entire team. I know how tedious these site designs can get, especially late in the process. You all did an excellent job, and I truly appreciate the time, effort, and patience you put into it.

Sam Smith
Marketing Manager, Air Control Products

Built to Support Growth, Not Just Look Good

A Website Designed for Long-Term Use

The new Air Control Products website is built on a flexible WordPress foundation that allows their team to easily update projects, manufacturers, and team members as the business evolves.

Key improvements include

  • Custom post types for projects and team members
  • A scalable manufacturers line card
  • Clear service and industry segmentation
  • A professional design aligned with a legacy brand
  • Improved usability for technical audiences

This gives Air Control Products a digital system that supports sales enablement, strengthens reputation, and creates consistency across every interaction, online and offline.

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