For the new website design, Company 119 used expansive high-quality photographs of actual work completed by Payne & Payne. In this way, the site serves as a digital brochure, giving users an “insider’s view” of past building and remodeling projects.
The site features custom-built functionality on a number of pages. An interactive gallery allows users to search a variety of images and save their favorites to create their own custom gallery. Users can then share their collection on Facebook or Pinterest, and connect with Payne & Payne to discuss a potential future project. A custom land search tool gives visitors the ability to locate and request information regarding particular properties and their availability.
Users can click on a location on a map for more information about the land and neighborhood. The site is also integrated with a third party grading system, giving Payne & Payne clients access to their online reviews.
With the new site, Payne & Payne is now an industry leader in digital marketing. Company 119’s website design for Payne & Payne was recognized at the 2014 Lake Communicators APEX Awards with Best in Show, the gold award for Business to Business Marketing, and the gold award for Redesign Business to Business. The site was also recognized at the 2014 Home Builders Association Cleveland Choice Awards as Best Website and Best Internet/Digital Advertisement.
